The Central Market, since 2014, a florentine election place including gastronomic, art and cultural tradition, on October 5 inaugurated its own personal model of a city market in Rome, exploring a new approach in the way we communicate, taste and experience food.
The project for the Central Market Termini, signed by the architect Luca Baldini and the designer Marco Baldini (studio Q-bic, Florence), is based on the idea of the market intended as a place for spontaneous business meetings, a changeable space in which the experience and the knowledge of a community are expressed. A design that, while maintaining an overall view of a homogeneous character that is clearly recognizable, aims for the characterization of each individual shop through the use of different materials such as wood, iron, ceramics, marble. The shops and its craftsmen are the real protagonists.
The craftsmen are the heart of the project: they know their products in detail and no one better than them is able to recount the qualities and strengths. The former after work railway, historically a place of meeting and sharing, has revived its original function with the Central Market in Rome. Under the Cappa Mazzoniana, the center of the entire Central Market in Rome, in Portuguese marble with gray-pink touches - made in the '30s by architect Angiolo Mazzoni, from which it takes its name - is the suspended Ceraunavolta, a set of decorative elements in blown glass, created by Edmund Testaguzza and Matteo Ugolini.
Each shop has space for the exposure of fresh product and a laboratory area for preparation and cooking; each workshop its own lamp.
The environment is simple and informal, a table to eat, explore, chat and compare notes. The Karman lamps, decorative and emotional, seem to talk over the fingers floured by the pizza chef and the smiles of the girls in the bakery. The cement of the Settenani Collection happily resembles the wooden shelving and the contrast of the white arm of the Déjà-vu Nu lamp and the fiery red chilies are fascinating. And again, the two white Work in progress with romantic floral decorations do not seem to take their eyes off the boys in the fish zone. The elegance of the Ginger lamps above the bar of cheeses and the opaque glass of the Make up; it almost seems done on purpose that the Scrivimi lamps are next to deliberately scribbled walls.
Nothing is left to chance.
A redevelopment project that does not go unnoticed, a new way to design, to talk about food and describe the taste.
